Robinsons Refresh’d Spotify hub

Robinsons launches two firsts this summer, new Robinsons Refresh’d, their first on-the-go drink made with 100% naturally sourced ingredients to keep the nation refreshed, and now the new Robinsons Refresh’d Spotify hub, to refresh Spotify user’s music too.

This functionality is a technological first for Spotify and Britvic owned Robinsons is incredibly excited to be a part of the innovation, which perfectly targets the new product’s 25-35 year old audience and launches in June.

The launch is also supported by a heavy weight TV campaign, planned to reach 81% of our audience, as well as a nationwide OOH campaign including a giant 120m squared banner at Wimbledon station, giving Refresh’d an unmissable presence for fans on their way to the tournament.

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